Mobile Friendly Websites… Does It Matter?
Google has announced that on April 21st they will be rolling out a worldwide algorithm update for it’s mobile search results. This update will affect the search results on mobile devices which have now overtaken desktop devices when it comes to search engine usage. This can be a huge game changer for your business if you are ready for the change.
Some Tips To Make Sure Your Website Is Mobile Friendly
Google has made it easy to check your website to make sure it is mobile friendly, all you need to do is visit the Google mobile friendly test tool (https://www.google.com/webmasters/tools/mobile-friendly/) and type your website url into the analysis bar and click the analyze button. This tool will spit out the mobile friendly version of your website if it is already mobile friendly. It will appear as the example below and give you a message that you are awesome.
Solutions For Non-Mobile Friendly Websites
There are solutions for your non-mobile friendly website which can be making a new mobile website and redirecting mobile visitors to the mobile version of your website or by moving you website over to a mobile friendly CMS such as WordPress. There are benefits and drawbacks to each of these solutions such as converting your html site to WordPress. One of the big benefits to moving your website over to WordPress is that it has built in responsiveness and will be updated with the latest changes automatically. Another benefit is that WordPress is very SEO friendly and can possibly improve your websites rankings if set up and optimized properly.
Does This Effect All Of Your Rankings
This update will only effect the mobile search results but as I stated before mobile devices are now used more for searches than desktop computers.
If you want to find out if your website is ready for April 21st, 2015 Boston SEO Services can do a full test on your website including mobile friendliness and other factors that can help your website get on page 1 of Google. To find out more contact Bill at [email protected]